la boutique blanche

La Boutique Blanche Launches New Collection


Doha, Qatar, 22nd November 2021: Last Tuesday, La Boutique Blanche launched a private event where three different collections were presented to media and clients: Fil Noir, Ecaille Paris and The Collector.

For the first time, La Boutique Blanche has launched abaya collection. The brand Fil Noir is made with the most refined fabrics following the same business line and strategy of exclusivity and quality of the other two brands Ecaille and The Collector. The evening was a tribute to quality and beauty, and counted with the support of the brands designers and representatives.

Fil Noir Confection was created by French designer Leila Elbaoune 10 years ago. She sets about creating a style that fulfills the functional aspect of the traditional abaya but also offers the wearer more creativity. Her collection is feminine and sophisticated, it combines graciously black flowing cuts with feathers and other materials that make the abayas comfortable but very elegant at the same time.

Two talented women are behind the Ecaille Paris brand. Zeinab Kazoun’s has thirty years of experience in the international fashion industry; she believes that fashion can be avant-garde and ongoing at the same time. Mona Maalouf’s design philosophy is rooted in an addiction to beauty and creativity, she is an expert in image consultancy and multi-brand haute couture fashion management and has more than twenty years’ experience as fashion adviser for royalty and VIP clients.

The Collector is a Swiss accessories brand founded in 2015 by Sophie Bonvin. The brand specializes in the creation of exceptional pieces using beautiful exotic leathers for its designs. Also, it uses the most experienced artisans from Italy; that work only with very high quality materials. The Collector from Geneva combines limited editions of classic to artistic handbags and clutches and special orders.

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